A formal suggestion to be able to partner with another party to sell, buy or supply goods is what is called a business proposal. There are many other terms that mean a business proposal, like a marketing as well as a grant proposal, one common factor of them all is that they require collaborative efforts to make them a reality. A business plan and a proposal mean two very different things. Whilst a business plan is primarily put together to guide the formation and establishment of a new business, new business idea, business unit, strategic business expansion or extension, a business proposal on the other hand is designed to attract another party to get involved in the execution of a business plan, the business itself or the product and services the business has to offer. A business plan focuses more on the business itself whilst a business proposal focuses more on the expectations of the party to whom the proposal is being addressed. I would like to refer to this party as “the customer”. One should be able to clearly understand the following points if they want to develop an effective and efficient business proposal.
The first step towards an effective proposal is to clearly identify and itemize its objectives so as to ensure the purpose of the proposal is not derailed. Specifying early the objectives of the proposal tells the customer exactly what you intend to achieve and whether or not they can identify with this objective. The objective laid down should be measurable, time bound, realistic as well as specific.
All the relevant information should first be gathered before beginning the process of writing it down. Lets assume that one is writing a marketing proposal, it would be important to gather all the information regarding government policies, customer demographics, the buying patterns of the customers among other things. the importance of having this information at hand is that it will help you in addressing all the issues that may happen before hand.
One should make sure that the information presented to the customer is validated because it shows how attentive to details one is. This is often the first step towards building customer loyalty and trust. One should make sure that any analysis, material, ratio used is examined accurately to make sure that what is presented is objective.
The other step is making sure that the information gathered above is correctly grouped under different headings.
The final document is all about presenting all the information collected and put under different subtitles under one document. At this point, you assemble the sub titled document under the appropriate titles and headings. Keep in mind that all the titles and subtitles are in the correct sequence.